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Tools You Can Use to Analyze Events

There are many tools you can use to analyze events - both during and after your event. You can use specific apps designed to provide marketing metrics for your current and upcoming events. Taking Pulse of Event By analyzing recent transactions, you can view attendee details for greater understanding how your event promotion is doing. [...]

By |January 24th, 2017|Planning|

How to Create Environmentally-Friendly Events

Events are moving toward becoming more environmentally friendly.  According to a poll by Trulia, 79% of Americans consider themselves environmentally conscious. To keep up with this demand, event planners must consider ways to integrate eco-friendly features into events. This trend is here to stay and this means event planners will continue to come up with [...]

By |January 19th, 2017|Creative|

How to Reduce and Handle Event No Shows

Most event companies understand the problem of event “no shows”. When attendees don’t show up, their absences can impact your vendors, sponsors and speakers in a domino effect. There are several things you can do to reduce the number of no shows for your events. A few proven techniques include, RSVPs, real-time metric tools, a [...]

By |January 17th, 2017|Planning|

Getting Member Bloggers Promoting Your Event

Let's face it, no matter how well you promote your event, you are only one person. Your promotions only go so far unless they go viral or you have more hands on deck helping you to promote. Fortunately, you can call on member bloggers who attend your events and get them involved in helping with [...]

By |January 12th, 2017|Promotion|

Snapchat Marketing Basics for Events

Snapchat used to be a way for teens to send silly videos and pictures that couldn’t be immortalized. Now, it is one of the largest social media platforms and a creative and effective marketing tool for businesses of all kinds. Over 150 million users watch 10 billion Snapchat videos every day. A large amount (71%) [...]

By |January 10th, 2017|Promotion|

Tools to Automate Social Media & Save Time

Most businesses agree social media is a vital piece of modern marketing. Social media marketing experts suggest posting several times a day on each platform (Facebook, Twitter, LinkedIn, etc.) to generate buzz. Remembering to log in to different accounts and post frequently is difficult. All that posting is also time consuming. Being able to automate social [...]

By |January 5th, 2017|Promotion|

Should You Offer Event Goodies, Raffles, and Prizes?

Remember the last time you attended a conference or trade show and how you stocked up on items such as tote bags, pens, and maybe even a hat or two? Event goodies are something that attendees look forward to. It is one of the perks of attending events in person. Even if you host an [...]

By |January 3rd, 2017|Creative|

Table Landscaping Ideas for Different Types of Events

Table landscapes are a must for any event if you want to generate a feeling of excitement and anticipation. The registration table is often the first thing attendees see. The right tablescape should be vibrant and reflect the theme of your event. Using Spices Cooking Class Set the focus of a cooking class on spices [...]

By |December 28th, 2016|Creative|

How Choosing Healthy Event Menus Can Attract New Attendees

If you're like most event planners, the idea healthy event menus may seem overwhelming. After all, you are on a budget and healthy food can up the overall costs. However, if you work with a local caterer who will source fresh produce locally, you will be surprised at how cost effective healthy choices on your [...]

By |December 26th, 2016|Customer Service|

Five Fresh Ways to Market Your Event

Get the most out of your planning efforts with fresh ideas to market your event. With today’s competition, selling your event requires a touch of creativity and innovation. 5 Fresh Market Your Event Ideas #1 Encourage and Collect Reviews Create a campaign to garner reviews for your company and event. A few suggestions include: Trip [...]

By |December 22nd, 2016|Promotion|